3 Reasons Why SEO's Are Upset About Google's Rel=nofollow Announcement
To understand what rel=nofollow is, we'll start with an example. Let's say I'm a Wikipedia editor, and I've recently written a page about zebras. My page is getting hundreds of views, and is ranking...
View ArticleEntrepreneurship Is Easier Than Ever Before--and That Might Be Harmful to...
Do founders win or lose when much of the pain of starting companies is removed? Operations Coach See it on Scoop.it, via Operations Coach and Operations Management
View ArticleMeet 5 startup co-founders who brought family into leadership roles and scaled
Instead of a brand new team to break into, having a family-run support system in a startup can be the clincher in following the same vision and objectives.... Business Operations Coach See it on...
View ArticleHow to Create a Cinemagraph in 7 Easy Steps
How to Make a Cinemagraph Plan Record Importing and Clipping Creating Your Mask Editing Your Mask Reverse (or Not) As the old saying goes, "a picture is worth a thousand words." Given that 65% of the...
View ArticleWhat in the Name of Marketing Is Reverse Positioning?
In 2011, Patagonia released an ad on Black Friday advising consumers not to buy their jackets. In 2015, Dove released a campaign that celebrated women, rather than showcasing their deodorant or body...
View ArticleHTTP 304 Not Modified, Explained in 500 Words or Less
The other night I was searching "Best Pasta Dish Recipes" on Google. I clicked the first link and was stopped by the dreaded error code. I'm willing to bet something similar has happened to you, at...
View ArticleIs Your Brand Authentically Empathetic? Here's Your 3-Question Sanity Check.
To avoid "empathy washing" your brand, here is a cheat sheet to ensure your organization walks its talk. Management Consultant See it on Scoop.it, via Operations Coach and Operations Management
View ArticleInvention of teeny-tiny organic films could enable new electronics
The first cell phone, released in 1983, was the size of a brick and weighed two-and-a-half pounds. The newest Apple Watch, released this fall, weighs 1.1 ounces. Management Consultant See it on...
View Article25 Social Media Campaign Ideas to Try in 2019
The summer before my sophomore year in college, I was scrolling through Facebook when I saw my friend dump a bucket of ice water on herself. When I read the status update, I realized she was doing the...
View Article7 Reasons Why You Should Become An Angel Investor In Startups Now!
With easier rules and a liberalising regulatory regime, investing in early-stage startups is a very useful avenue for wealth-generation. Chief Operating Officer's...
View ArticleThe 5 best countries in Europe for founders and startups | EU-Startups
If you are thinking about which country in Europe is the best for creating your startup, you are not alone. Internationally minded founders take time searching for the best options they might have in...
View ArticleChase your dream - your startup fix for the week
Gurugram- and Hong Kong-based InvestoAsia aims to help retail investors to easily invest in international markets, especially in China and South Korea, which Smriti feels is currently a major...
View ArticleEntrepreneurship… in Science?! | Faculty of Science | University of Ottawa
When: November 18, 2019 from 12PM- 1PMWhere: STEM 117 This workshop is part of Global Entrepreneurship Week. It will present two researchers / entrepreneurs who have successfully translated their...
View ArticleThe Ultimate Guide to On-Page SEO in 2019
So, you've read dozens — if not hundreds — of SEO articles online. You've digested countless tips and tricks for improving your website's SEO. You've even (over)paid that self-proclaimed "expert" to...
View ArticleThe Ultimate Guide to Technical SEO
List three things you’ve done this year that pertain to search engine optimization (SEO). Do these tactics revolve around keyword research, meta descriptions, and backlinks? If so, you’re not alone....
View ArticleTechnical SEO Clickability Checklist
While click-through rate (CTR) has everything to do with searcher behavior, there are things you can do to improve your clickability on the SERPs. While meta descriptions and page titles with keywords...
View ArticleThe Best Time to Post on Instagram, Facebook, Twitter, LinkedIn, &...
Social media is one of the best ways to amplify your brand and the great content you’re creating. But it isn’t enough to just post content to social whenever you feel like it. Some times are better...
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